The Starter Makeup Kit
Want to refresh your makeup? You are in the right place. The Starter Makeup Kit is designed for the women over 40 who feel they need a beauty reset. This starter pack features four must-have products to create a flattering new routine - and, all it takes, is five minutes.
Who's it for?
All skin types, including sensitive
You want a makeup reset
What's inside:
1. The Long Lash Mascara to define your eyes. This award-winning, Inika natural mascara will lengthen and add volume to your lashes. Comes In the shade black - for the biggest wow factor.
2. The Forever Eye Crayon is the holy grail for women over 40. She will brighten your eyes selected in our most popular shade, Dusty Rose - a cool, matte pinky neutral that suits everyone.
3. The Cream Blush Cheek + Lip Pot is a step often overlooked. This beauty will lift your complexion and make you look fresh and healthy. These award-winning colour pots are dead simple to use and because they are creamy they won't sit in your crinkles.
4. The Sculpting Brow Builder another fabulous addition to your grown-up makeup kit. Instantly frames your face by thickening up and defining your brows (which tend to thin as we age.)
Colour guide
For cheeks and lips choose from:
Soft Pink - a cool, soft ballet slipper pink for fair skin tones.
Peach - a warm, vibrant apricot for medium to dark tones.
For brows choose from.
Blond / Light - for blondes, strawberry blondes and silver-grey hair.
Brown / Medium - for dark blondes, redheads, brunettes and darker grey hair.
Match your brow gel to your natural hair colour (yes, the colour you were before you started dyeing it!) and if you're unsure, always opt for a slightly darker tone to really define your eyebrows and frame your face.
Ready for your next move?
This kit is designed to be the base of many looks, something you can build on over time. For your next move head to our Foundation and Concealer Collection to find your perfect product and shade, and if unsure, we can also colour match you.
Are you finding your skin is playing up and not sure what to do? This is so common. We have created simple morning and evening skin routines. We've got all skin types covered.
All products in this kit are:
Cruelty-free and clean
Professionally tested and high-performance
Flattering and easy to use